Will Humphries – Medium

Will Humphries

The 4 Factors That Impact B2B Buyer Behaviour

Knowing what makes your targeted prospects tick is a major contributor to your ability to create marketing and sales strategies that work…

3 min readFeb 9, 2018

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The 4 Factors That Impact B2B Buyer Behaviour

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Will Humphries

4 Content Marketing Trends You Need to Know About

Content marketing trends vary regularly because it is a constantly developing platform.

5 min readDec 9, 2016

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4 Content Marketing Trends You Need to Know About

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Will Humphries

Big Data: How Valuable Is Your Marketing Data?

In the era of big data, business leaders sometimes focus too much on the quantity of data compiled and not enough on the quality.

3 min readSep 13, 2016

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Big Data: How Valuable Is Your Marketing Data?

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Will Humphries

Why You Need To Wow Your Prospects With Video Marketing

Now before we delve in, let me start with a couple of stats from the Content Marketing Institute’s 2016 B2B Content Marketing Benchmarks…

4 min readAug 30, 2016

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Why You Need To Wow Your Prospects With Video Marketing

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Will Humphries

B2B Sales: How to Adapt the 4 Trends Impacting You in 2016

Technology and predictive analytics are making big and growing impacts on B2B selling in 2016.

5 min readMay 16, 2016

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B2B Sales: How to Adapt the 4 Trends Impacting You in 2016

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Will Humphries

How to Generate Better Business Leads with Social Selling

Participating in social selling and engaging in it strategically are two very different things. Successful social sellers recognise the…

7 min readApr 7, 2016

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How to Generate Better Business Leads with Social Selling

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Will Humphries
in
Marketing Strategies

4 Digital Marketing Strategies to Boost Your B2B Sales

Digital technology has opened up a whole new world of B2B lead generation channels for organisations. However, not all tools are as…

8 min readMar 10, 2016

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4 Digital Marketing Strategies to Boost Your B2B Sales

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Will Humphries

4 Common Sales Mistakes and How to Avoid Them

Don’t be like your competition — outshine them in every area you can

4 min readFeb 12, 2016

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4 Common Sales Mistakes and How to Avoid Them

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Will Humphries

Will Humphries

All things Marketing @CapVentis. Whiskey, Tech, Business Intelligence, Startups, Man Utd, Ireland. But not always in that order! www.capventis.com

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